NetEase Games keeps Marvel Rivals fresh with regular updates, aiming for a new release every six weeks and two new heroes each quarter. This ensures continuous engagement and discovery for players.
Game director Guangyun Chen explained that each season's update is divided: one hero arrives in the first half, another in the second. This strategy maintains player interest. Updates will include new maps, storylines, and objectives beyond just new heroes. Upcoming additions include Blade (currently unavailable) and leaked character Ultron, with the Fantastic Four's arrival also announced.
According to GameLook, Marvel Rivals generated approximately $100 million globally, with a significant portion from China. This marks a major step for Marvel into the gaming world, building on its film industry dominance.
Marvel Rivals successfully filled a void in the hero-shooter genre following the less-than-stellar reception of Square Enix's Avengers. NetEase delivered a high-quality game featuring compelling characters, receiving positive reviews upon its release.
