Home News Exclusive: Big Interview with Nintendo's Doug Bowser in San Francisco

Exclusive: Big Interview with Nintendo's Doug Bowser in San Francisco

Author : Charlotte May 22,2025

Nintendo is thrilled to announce the grand opening of its second official store in the United States, situated in the heart of San Francisco's Union Square at 331 Powell Street. The launch on May 15 marks a significant expansion for the gaming giant, following the success of their New York location, previously known as the Nintendo World Store. This iconic store underwent renovations and a rebranding to Nintendo NY before its reopening in 2016. The new San Francisco store promises to bring the same level of excitement and engagement to fans on the West Coast.

IGN had the privilege of visiting the new San Francisco store to explore what Nintendo has in store for its fans. Additionally, we had the opportunity to sit down with Nintendo of America's President, Doug Bowser, to discuss the strategic decision behind opening their first West Coast store at this time.

Nintendo of America President Doug Bowser is preparing to launch the Switch 2. Photo by Kevin Winter/Getty Images.Naturally, our conversation with Doug Bowser couldn't bypass the much-anticipated Nintendo Switch 2, set to launch on June 5. We delved into details about the Switch 2's availability in the U.S. at launch and beyond, the controversial Game-Key Cards, and much more. Stay tuned for more updates as we approach the exciting launch date.

Latest Articles More
  • Ridley Scott on Alien Franchise: It's Time to Move On

    Legendary director Ridley Scott has signaled his departure from the Alien franchise, stating: "I believe I've done all I can."The 87-year-old English filmmaker, who helmed the groundbreaking 1979 sci-fi horror Alien before revitalizing the series wit

    Dec 27,2025
  • Apple iPad Deals: Amazon Cuts Prices on New Models

    Now is an excellent time in 2025 to consider purchasing one of the latest Apple iPads. The newly released 11th-generation Apple iPad (A16), 7th-generation iPad Air, and iPad Mini (A17 Pro) went on sale last week, likely as part of a Mother's Day prom

    Dec 27,2025
  • Stumble Guys' Superhero Season: Beat Darkpeel's Lair

    Stumble Guys launches its new "Superhero Showdown" season, plunging players into a chaotic world of aspiring heroes, shady villain tech, and stumblers sporting outrageous outfits while dodging lasers.Ready for Superhero Action in Stumble Guys?The sea

    Dec 26,2025
  • Pixel Saga: Master Faster Game Progress

    Endless Grades: Pixel Saga elevates the classic gacha and idle RPG experience with charming pixel art, a Norse mythology setting, and player-friendly SSR rates. While its retro aesthetic and intuitive progression loop appeal immediately, the game con

    Dec 26,2025
  • Wuthering Waves Unveils Version 2.5 Preview

    - Version 2.5 launches July 24th- Main storyline progresses with Chapter II Act VII- New Resonator Phrolova joins the rosterFollowing the successful 2.4 update, Wuthering Waves prepares to unveil version 2.5: Unfading Melody of Life on July 24th acro

    Dec 25,2025
  • Designer Behind Pokémon Iconic Logo Unveiled

    Here’s the rewritten HTML content with natural English optimization while preserving all original HTML structure:Receiving an unexpected call from Nintendo of America's president isn't the kind of opportunity you question—you simply answer. That was

    Dec 25,2025